293 subscribers from 1 post (the 'trick' LinkedIn might patch)

The Viral Giveaway Blueprint

Last week, I helped a client get 293 email subscribers from one LinkedIn post: No fancy tech stack.

No complex funnels.

Just psychology and understanding the algorithm.

Here's the exact system we used:

The Hook 

Instead of dropping a link and hoping for the best, we crafted a value-first post with a specific promise.

The goal is to spark engagement on the post by making it feel exclusive.

The Engagement Trigger

We added a small ask: "Comment for the link".

Why this works:

• Each comment pushes the post to more feeds
• Social proof builds naturally
• People value what they have to ask for

The Delivery

We didn't just send the resource. We replied to each comment with the link, leading to:

• Higher open rates on the resource
• More meaningful connections
• Better subscriber quality

The results: 293 subscribers who actually wanted to be there.

Want help achieving similar results in your business? Then let’s talk.

This week I also shared:

• The ADHD-friendly money management system that saved my business (and why checking your bank balance isn't enough)

• How a week off-grid in Yosemite made me completely pivot my business model

Quick question: Which would you rather learn more about next week:

• The exact post structure we used for the 293 subscribers
• My complete content repurposing system
• How I manage multiple clients

Hit reply and let me know. I'll focus next week's newsletter on the most requested topic.

Until next week

Tom ✌️

P.S. Know any founders who need help with their LinkedIn? Forward them this email - I'm currently taking on 2 new ghostwriting clients for Q2.